Monday, January 27, 2020
Online And Offline Business Environment
Online And Offline Business Environment The online marketing can open 24 hrs and round the year but the offline business quite impossible to open 24/7 offline marketing. Online marketing quite easy to marketing than the offline marketing . Online product can be taken more time to receive the product but offline receive within minutes. In the electronic age, no one beyond the advantage and disadvantage itself so offline and online business have some advantage and disadvantage. In case of market extend, offline business needs more staff and location and need to invest more money. On the other hand, online business effect of proper lack of development of internet infrastructure. Apple is the most valuable company all over the world. Its products more sophisticated, innovative and durable. IPhone and iPad are the most popular product in the present. Apple iPad is a more innovative design which is not changeable from the other hardware company so its value is better than other. According to Amit and Zott (2001), any product or firms can be value created by the efficiency, compelimentries, lock-in the customers and novelty. So the researcher analysis the these element to create the apple iPad value creation. Section 2: Comparison between online and offline business environment of apple products Some customers use one channel to do all shopping activities within a product and services and on the other hand some others use different channels at different stages for shipping within a single product category. For example, this type of customer search the information through the internet (online) and buy the product in a retail store (offline store). Customers have displayed complex buying behaviour in the rising multichannel (online and offline) environment, which is including traditional physical stores (offline) and the Internet , (online) (Alba et al., 1997). According to Evans and Wurster (1997) predicted that virtual sellers (online selling) will not replace totally retailers store because some market analysts are realizing that the future market will be a mix of channels. Apple Inc. has used online and offline business channels. The problem of the combination of two ( online and offline) sales channels and it is applying a complementary pricing strategy is still an emergi ng question in the online and offline environment. The researcher is comparing the online and offline business environment of apple products through the marketing mix. Products/services: Nelson (2007), has discussed the transaction about the products and services and further discussed about the offline and online business. In the offline business customers can go to the store and choose and touch the product in real and buy the items in the store. But in online products only can see the product catalogue and choose it from the catalogue and buy it without knowing is it the product appears in reality and order it through the website. Customer can see this product when after receiving it. The website is the main source of online product and brand of online company. The buyer should become aware, develop their understanding and be sure to explore for the product before going to buy the product. In the physical world the strategic looking into the companys detailed online offering. Apple also offers the online and offline store where customers can buy products through the online store and go physically to buy the Apple products in the apple store however Apple use offlin e store first and then update its online store so researcher can say apple uses mix channel (online and offline) in the simultaneously in present day. Some disadvantage of the online shopping in which breaking the trust between buyer and seller. Some cases report published on newspaper about the product selling on the internet such as online selling website, there was found some unethical activities of some people sell different, similar but low quality product send to the purchaser. Price : Price information available online, metering pricing, dynamic, customization and customer participating. The majority of commercial site functions as price lists of the companys physical product variety. Moreover that, the Web site is supposed by the online display and customer as a cost factor due to opportunity cost and connectivity cost, transaction costs and time. Even though these costs will be in for the most part cases lower than the cost of performing these activities physically, the customer will compare these with the cost of finding other online competitors and doing business with them. Apple products generally same cost of offline and online purchasing however some cases, buying through the online need to pay shipping cost too. Place: Huizingh (1999) cited on Efthymios C. (2002)suggested that online business business emphasis to the customer retention, customer service strategic internet applications model and relationship of marketing whereas collective needs insertion much more differentiate. According to Lawrence E., et. al (1999), described that a customer changes their behaviour according to time and new generations, and shifting their behaviour pattern collective to individuals. This statement provides the researcher a key thing to shifting behaviour pattern of customer take place offline business to online business. However traditional marketing concept is not compatible in the present e-business/commerce concept and growing present e-business/commerce articles emphasis more about the online transaction and online marketplace, real time processing of orders, Online order, online payment, involvement of other partner and online distribution product. Promotion : According to Aman. , et al (2010), The promotion refers to creating and understanding advertising for users to know about the products and services. Efthymios C. (2002)., Internet, in the business environment, is the major factor for attracting and retaining of the online customer. Traditionally developed strategies making them rapidly out of date, Oliver R.W., (2000). The product promotion through the online selling/marketing turns out to be a better than the offline selling. The online selling or marketing is more cost-effective than the offline marketing and online marketing is also faster than the offline marketing/ selling to a customer. According to Efthymios C. (2002)., the Web site is the online marketing medium as well as the promotional content. The web site is the main content for the online business environment of the any of the company. Promotions or good deals specifically for iPad or iPhone is not approved. Apple is not selling their product like the iPhone or iPad for promotional use nor offer has written consent for any company to give it away. Apple is using for sales promotion guarantees for money back, lower purchase price rate and return policy etc. The Apple stores are looking different and remarkable than the many other electronic stores because Apple exhibit all of its products for customers to understand practically. The apple major sales promotion surfing the web on any of their products like computers iPad, and iPhone etc.. Apple provides in hand-on in the stores in which the customers familiar with the Apple products in practical. Section 3: How Value Creation Of Apple iPad The performance of actions that increase the worth of goods, services or even a business. Many business operators now focus on value creation both in the context of creating better value for customers purchasing its products and services, as well as for shareholders in the business who want to see their stake to appreciate in value. Businessdictionary.com Amit and Zotts model of the sources of value creation in e-business technology. They discuss about the four dimensions of value creation in which efficiency, complementaries, locks-in and novelty which are given in the below in the figure. C:UsersTaraDesktopvalue crating.jpg Sources : Value Creation in E-Business How to create value through the e-business of apple iPad Amit and Zotts (2001)business model based on the e-business. This model particularly used in the firm but it can be extent firm boundaries. This model includes all the representative and outside the industry who does not involve the company because of the open networks based internet infrastructure of a particular transaction. Furthermore, virtual markets offer possibilities to expand products and services to integrate complementary products and enhance access to the resources and potentialities , cooperation of innovative forms can be the value created effectively. Amit and Zotts identified the four dimensions of value creation in which efficiency, complementaries, lock-in and novelty. Amit and Zott(2001) has shown many ways in which customer preservation can be superior, and firms provide loyalty programs and rewarding regular customers with particular bonus systems, and firms can develop a leading design according to its trademarks from business planning and trustful relationships build up to customers. According to Canada, A.(2012), Apple created the desirable offering and features to create customer lock-in and switching costs. Apple Apple iPad is also a new leading design device which has strong positive perception of the customers and through the e_business iPad locks its customers in its innovative design and function. Furthermore, e-business make possible to increase lock-in the customers through the modify products, services and according to the interest of the customers needs. Apple has locked their customers into its expanding ecosystem of products and services, as well as its content, (Canada, A. (2012). According to Amit and Zott (2001) suggests that in e-business is the high potential power for value creation, offering the package of complementary services to the customers. Apple creates its the ecosystem in which Apple iPad sales with free apps which access with other Apple devices. However apple do not sale their product in bundles. According to (Canada, A. (2012), generally iPhone and iPad users benefit from ecosystem integration of Apple devices like iPod, Apple TV, and the Mac PC. and Icloud allows clients to effortlessly share media between the devices. Apple TVs Airplay permits music and videos from the iPhone or iPad to be easily shared over WiFi. This service creates the value of Apple products also however, the Apple does not sell their product at bundle price and sells in separately. In the e-business, efficiency can be increased value of the products and services. According to AppleInsider Staff (2011), many hardware companies struggle to compete with the iPad in terms of sales and innovative design, they cannot match with apples iPad design efficiency so the Apple still sells its iPad in lower price into the market. E-business provide the cuts in cost transactions which gains the greater efficiency of lower cost transactions and make the product valuable. However Apple iPad is struggling with a google table in terms of price. Amit and Zott(2001) explain about the novelty. Innovation is broadly advertised as the key to long-term economic prosperity,and concerns have been raised as investing enough in innovation to drive future growth (Hamm 2009). Novelty dimension, through which value can be created, is to connect previously unconnected parties. Apple does the business it online and offline stores and it is not doing the business unconnected third parties. If Apple does the business with unconnected parities its value should be increased. E-businesses can be innovated in the method they are doing business in structuring transactions. For example, eBay set up customer-to-customer sale structure in which customer sales and buys their product on a large scale, and many unconnected firms create their value using the new innovative transaction systems and can enter the new markets through the e-business. Innovation is broadly advertised as the key to long-term economic prosperity,and concerns have been raised as investing enough in innovation to drive future growth (Hamm 2009). Conclusion and recommendations Apple should do their business with unconnected parities and create the value. For example, is one of the new company which given a new translation platform which is given a customer to customer buying and selling product, researcher has believed that if Apple iPad go to sell in a new transaction or unconnected parts, its value would be better than now. Apple does not sell their product at a bundle price according to Amit and Zott (2001), e-business is the great platform to sell the product. If the product sells in bundles or in package it can be create the value of the product so apple should be used for more value creation of Apple iPad and other products.
Sunday, January 19, 2020
Hope Essay -- essays research papers fc
                                                  White 2 Hope      Stephen King published his novella â€Å"Rita Hayworth and the Shawshank Redemption in 1982. In 1994 this novella was turned into a movie called The Shawshank Redemption. Frank Darabont wrote the screenplay. A good adaptation will capture the same overall essence of the written book or novella. Darabont did a wonderful job of adapting this novella into a movie. He captured the overall essence in a way that makes a heart rejoice in happiness and relief. The adaptation of The Shawshank Redemption is very well done. One of the major motifs of the story is â€Å"get busy living, or get busy dying.†This phrase sticks out the most in the movie. In the novella it is said once by Red just before he leaves to go to McNary, Texas, where Andy Dufresne crossed the border into Mexico after he escaped. Red was contemplating not going. He figured that so much of his life was already gone and wondered if it was even worth the trouble. But he told himself, â€Å"get busy living, or get busy dying†(King 105).      In the movie this phrase is first said by Andy in the prison yard just before he escaped. At this point in the movie Andy seems to be completely depressed. Throughout the movie, Andy always seemed to have a little smile on his face, but at this point it seemed as all hope was gone from him. He was talking to Red about Zihautanejo, Mexico. This is the place Andy wanted to go to after he got out of Shawshank. He talked about how beautiful it was and how he wanted to go down there and start a hotel                                                   White 3 on the ocean. Red told him to stop dreaming those â€Å"shitty pipe dreams.†This is when Andy said, â€Å"Get busy living, or get busy dying.†After that Andy tells Red about a place in Buxton where under a rock there w... ...ed. He stated, â€Å"It was great-too great, I thought, to be produced by any company in California†(King).                                                   White 6 Works Cited Cannon, Damian. â€Å"The Shawshank Redemption.†Movie Reviews UK 1998. 6 pars. 23 Apr. 2000 . Darabont, Frank, and Stephen King. The Shawshank Redemption: The      Shooting Script. New York: New Market Press, 1996. Washington Post. â€Å"The Shawshank Redemption.†Washington Post. 23      Sep. 1994. 23 Apr. 2000 . King, Stephen. â€Å"Rita Hayworth and the Shawshank Redemption.†Different      Seasons. Penguin Group, NY: Signet 1983. 15-106. The Shawshank Redemption. Niki Marvin, exec. prod. Frank Darabont, dir.      Videocassette. Castle Rock Entertainment. Warner Home Video, CA: 1997.
Saturday, January 11, 2020
Crash, and The Forest, The Trees, and The One Thing
The movie Crash tells the story of many seemingly unrelated people who are trying to live their lives in Los Angels, are actually intimately intertwined with each other. The article â€Å"The Forest, the Trees, and the One Thing†elaborates on the theme of interconnectivity by using the analogy of the individual trees, and how they come together to make a forest. Both the movie and the article show how people who are just trying to go about their dally lives affect others In more ways than we realize.The locksmith played by Michael Penn was the easiest to empathic with, because he was one of the only characters who was genuinely a nice person. The scene where he gives his daughter the invisible, impenetrable cloak was easy for most people to empathic with because he was being a good father by making his daughter feel safe. He is one of the most touching characters because even when the Iranian man is yelling at him and treating him badly, he tries to explain to him that the do or needs to be fixed, and not the lock that he keeps requesting.Sandra Bullock's racism visibly disturbs and Insults Michael Penn when he Is fixing her lock, because Sandra Is yelling at her husband that the man ‘†with the jail tattoos†is going to go give their eyes to one of his â€Å"homiest†so they can break in and steal from them. Michael does not say anything though, but he makes sure to leave all of the keys on the counter in front of her when he leaves to show her that she is wrong. Sandra Bullocks character Is a great example of how racial attitudes shape behavior.When Sandra and her husband are walking home from dinner, she Instantly grabs his arm when she sees two black men walking towards them. She Is racist so she immediately assumes that since they are black, they will try to rob them, which coincidentally is exactly what happens. This incident only serves to strengthen her already racist beliefs. When they get home, she is so paranoid that sh e makes her husband get their locks changed, and then wants the locks to be changed again in the morning because the locksmith has tattoos and is Latino.Her racist attitude towards others begins to show Its downfalls when she falls down the stairs at the end of the movie, and her own â€Å"friends†will not take her to the hospital because she is at the spa. Sandra then relies on her Mexican maid, who she regularly berates, to take her to the hospital and make sure she is taken care of. Sandra realizes that her aid is the only one who was there for her, and that her maid is her only real friend. Matt Dillon plays a bitter, racist cop who is teaching his rookie partner the ways of the force.The last thing that he says to his rookie partner Is ‘Walt until you've been on the Job a few more years. Walt until you've been doing It a little bit longer. †Dillon is implying that after a few years, Ryan Philippe will start to see the trends that eventually lead to more bla ck men being arrested than white men. This trend comes from racist cops who believe that black people are criminals, and it reinforces their life because they keep arresting black people. Dillon also blames the black supervisor at his fathers HOMO for not providing adequate treatment for his father.He thinks that she only has the Job because she Is black and he thinks that a more lady to get the Job. Ludicrous' character is a stereotypical black criminal in LA who has vowed to only steal from white people. When he hits an Asian man in the street, he wanted to Just leave him to die, but his friend made sure that they dropped him off at a hospital. In the beginning of the movie, he complains to his friend that everyone else thinks that hey have him figured out because he's black, especially when Sandra Bullock grabs her husband's arm. He then proceeds to steal Sander's car and prove that she was right to be scared.Ludicrous then breaks his one promise, to never steal from another blac k man, when he tries to carjack the Movie Director Cameron. After Cameron has the standoff with the police and he is let go with a warning, he drops off Ludicrous at a corner and tells him Mimi embarrass me. You embarrass yourself. †Ludicrous then commits what is probably the most morally correct act of his life by saving the updated Chinese people that he found in the back of a van that he had stolen. The last character that I am analyzing is Ryan Philippe, the rookie cop.When his partner Matt Dillon pulls over the black couple, he feels uneasy because he can see the racial motivation that his partner has for pulling him over. He is beginning to see â€Å"the real world†that is not sugar coated. When he requests to be moved to a solo car because he does not like how his partner is racist, the Chief tells him that he needs a better reason. He begins to realize that most people won't personally care about him, and that they only care about themselves. He is becoming aw are that it is a dog eat dog world, and he needs to learn in order to survive.The article â€Å"The Forest, the Trees, and the One Thing†and the movie Crash are both great examples of connectivity. In Crash, all of the characters affect each other in one way or another, and â€Å"The Forest, the Trees, and the One Thing†shows us, the readers, how we may affect more people than we think. The article tells us about the Forest, which is society, is made up of a multitude of trees, or individual people, and the One Thing that makes the Trees a Forest, is the One Thing, which is the interactions are connections between the Trees, between the individual people.This is also shown in the movie because of the many different interactions between all of the characters and how they unknowingly influence each other. The idea interactions and connectivity is expressed in â€Å"The Forest, the Trees, and the One Thing†is shown when the author says â€Å"The choices we make as individuals matter beyond our loves more than we can imagine†. The author also elaborates on the effects of racism in a society giving examples such as â€Å"When the subject of race and racism come up, white people often withdraw into silence as if paralyzed by guilt†.The character played by Ludicrous also expresses feeling similar to this when he talks to his friend about how everyone thinks that they know him and â€Å"type†. As humans we think of most things as a collection of parts that function together in order to do things that each part would be unable to do on its own. We think of families as individual people, the mother, father, daughter, son, sister, brother, and their relationships with each other is what makes them a family. If this is the way that we think of things and comprehend them, then we can think of society in that way as well, Just with more people, more trees.We begin to think about the relationships that we normally overlook, such a s the cashier at the Cutbacks that you make small talk with while you we realize how much of an impact we have on other people with Just these little interactions, we realize that all of us play a large role in the big family that we call society. In the forest, little trees can be protected from storms under the canopy of larger trees, or the larger tree can slowly kill the smaller trees by not letting enough sunlight through. Without realizing it, everyone influences everyone, and that, is the one thing that makes Just a bunch of trees, a forest.
Friday, January 3, 2020
Race And Crime Criminal Justice System - 1460 Words
Race and crime are interwoven with how justice and criminology are handled. Police have a racial bias against blacks and incarcerate them in larger numbers than any other race. Statistically, blacks have a higher arrest and incarceration rate than other races do. Due to police being taught that racial profiling is a necessary part of the job, blacks have now become a prime target for many false arrests and often serve jail time for a crime they may not have committed. The black community often expresses their distaste with the criminal justice system, and how their community is handled, but encounter opposition from a group of people who believe nothing is wrong. With justice and bias, there are many improvements that need to be made regarding how criminals are arrested and charged, especially when race is a factor. Statistically speaking, blacks are arrested more frequently than any other race. According to the department of justice statistics, 43% of all imprisoned males are black (Carson, 2014, p.8). In contrast, whites only make up 32% of the prison system, with other races making up the remaining 35% of incarcerated males (Carson, 2014, p.8). This situation is an issue because whites make up 63.1% of the Americas population, whereas blacks make up a mere 16.2%, according to the bureau of statistics. There is also a much larger majority of falsely imprisoned black Americans than there are any other race. The law enforcement community is also often racially bias which isShow MoreRelatedRace And Crime Of The Criminal Justice System6937 Words  | 28 PagesRace and Crime For hundreds of years’ race and crime in America has been an ongoing issue. 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